• Master's Ledger LLC. Privacy Policy

    At Master's Ledger ("we," "us," or "our"), we are committed to delivering comprehensive, end-to-end financial and accounting services tailored specifically to the needs of startups, small businesses, and medium-sized enterprises. Our service offerings include, but are not limited to, bookkeeping, payroll administration, controller and CFO-level advisory, tax planning and preparation, and a range of integrated business support solutions designed to empower our clients with financial clarity and compliance confidence.

    This Privacy Policy explains in detail how we collect, use, store, share, and protect your personal and business information throughout all interactions with our firm—including during marketing efforts, client onboarding, sales consultations, and the course of our professional service engagements.

    We value your trust and are committed to handling your information with the highest level of integrity and confidentiality. we are not a public accounting firm and does not provide services that would require a license to practice public accountancy.

    • Summary

      We gather various types of information to efficiently provide our financial and accounting services. This encompasses identifiers such as your name, business email address, phone number, and business address. We also compile job-related details like your employer’s name and your job title.To facilitate our service provision, we compile financial data including transaction records, account balances, invoices, receipts, and payroll information. When you establish or access an account with us, we gather account information such as usernames, account numbers, and login credentials. Our systems automatically amass technical data including your IP address, cookie identifiers, device type, and browser information. We also monitor web activity, such as your navigation through our website and interactions with our marketing emails.

      Moreover, we may gather geolocation data derived from your IP address to enhance our understanding of regional usage patterns. With your consent, we might capture audio or visual data from calls or video conferences. We retain records of business communications, including emails, chat transcripts, instructions, and approvals related to the services we offer. Lastly, we collect survey and feedback data from your responses to customer satisfaction surveys and other feedback mechanisms. All this information aids us in delivering top-notch, personalized financial services while ensuring compliance with relevant laws and safeguarding your privacy.

Sections of This Policy

1.Information for Prospective Clients
2.Information for Current Clients
3.General Information

  • Information for Prospective Clients

    This section applies to individuals who:
    1.1 Visit our website or submit an online form
    1.2 Participate in an event organized or sponsored by Master's Ledger
    1.3 Engage with us through marketing activities, referrals, or surveys
    1.4 Purchase services on behalf of your employer or enroll in our partner program

    • Scope of Data Collection.

      We gather various types of information to efficiently provide our financial and accounting services. This encompasses identifiers such as your name, business email address, phone number, and business address. We also compile job-related details like your employer’s name and your job title.To facilitate our service provision, we compile financial data including transaction records, account balances, invoices, receipts, and payroll information. When you establish or access an account with us, we gather account information such as usernames, account numbers, and login credentials. Our systems automatically amass technical data including your IP address, cookie identifiers, device type, and browser information. We also monitor web activity, such as your navigation through our website and interactions with our marketing emails.

      Moreover, we may gather geolocation data derived from your IP address to enhance our understanding of regional usage patterns. With your consent, we might capture audio or visual data from calls or video conferences. We retain records of business communications, including emails, chat transcripts, instructions, and approvals related to the services we offer. Lastly, we collect survey and feedback data from your responses to customer satisfaction surveys and other feedback mechanisms. All this information aids us in delivering top-notch, personalized financial services while ensuring compliance with relevant laws and safeguarding your privacy.

    • Website Operations

      We use cookies and similar tracking technologies to enhance the functionality and usability of our website, improve user experience, and better understand how visitors interact with our content. These technologies help us remember your preferences, personalize your experience, and perform analytics to continually improve our digital services.

      Form Submissions and Marketing Matching
      If you choose to submit a form on our website (such as a contact request or service inquiry), we may associate the information you provide with cookie-based tracking data. This allows us to better analyze our marketing efforts, improve customer engagement, and communicate more effectively with potential or existing clients.

      Website Analytics
      We leverage third-party analytics providers, including but not limited to Google Analytics and Hotjar, to gather insights into user behavior, website performance, and content effectiveness. These tools may collect information such as your IP address, device type, browser version, and usage patterns to help us optimize the site’s structure and content.

      Social Media Features
      Our website may include social media plugins or embedded features (e.g., LinkedIn, Instagram) which may collect your IP address, browsing activity, or set cookies to enable proper integration and functionality. Any interaction with these platforms is subject to their respective privacy policies.

      External Links
      For your convenience, our website may contain links to third-party websites. Please note that we do not control and are not responsible for the privacy practices, content, or security of these external sites. We encourage users to review the privacy policies of any third-party site they visit.

      Advertising and Targeting
      We may utilize cookie data and browsing behavior to support interest-based or targeted advertising across third-party platforms. This allows us to display content or advertisements that are more relevant to your interests. You have the ability to manage or disable cookies and tracking technologies through your browser settings.

Information for Current Clients

This section outlines how Master's Ledger collects, processes, stores, and safeguards data provided by, or generated in connection with, current clients and their authorized representatives, partners, or stakeholders during the course of our professional engagements.

Types of Data We Collect
We may collect and retain the following categories of information while providing financial and accounting services:

2.1. Client Data
Information provided directly by you or your organization for the purpose of delivering our services. This may include:
2.1.1 Financial records (e.g., general ledgers, bank statements, payroll registers)
2.1.2 Tax documents and filings
2.1.3 Invoices, receipts, and transaction details
2.1.4 Financial reports and business forecasts

2.2 Business Records
Operational documentation generated during the provision of services, including:
2.2.1Internal and client communications
2.2.2Engagement letters, approvals, and instructions
2.2.3Meeting notes, memos, and summaries of discussions

2.3 Administrative Data
Data used for account setup, access control, billing, and ongoing service interactions, such as:
2.3.1 Login credentials and user access permissions
2.3.2 Contact and billing information
2.3.3 Service usage logs and interaction metadata

2.4 How We Use Client Data
The information you entrust to us is used exclusively to deliver high-quality financial and accounting services while safeguarding your business interests. Specifically, we use client data to:
2.4.1 Execute our services with accuracy and reliability, including bookkeeping, financial reporting, payroll processing, tax preparation, and compliance filings—ensuring your organization meets its financial and regulatory obligations with confidence.
2.4.2 Continuously enhance the quality and efficiency of our offerings by monitoring service performance, identifying areas for improvement, and expanding the value we provide to your business.
2.4.3 Foster strong, informed client relationships by managing accounts, tracking engagement history, and maintaining clear and timely communications throughout the duration of our partnership.
2.4.4 Deliver responsive support and expert assistance, addressing questions, resolving issues, and ensuring uninterrupted service whenever needed.
2.4.5 Generate operational insights through data-driven analysis, using de-identified and aggregated data to conduct research, improve internal processes, and offer industry-relevant perspectives—without compromising individual privacy.
2.4.6 Comply with applicable laws, regulations, and contractual requirements, and to fulfill responsibilities related to audits, dispute resolution, or other legal proceedings.

Data Retention Practices.
We retain client data in accordance with legal, regulatory, and operational requirements as outlined below:

1. Tax-Related Data
All documentation associated with tax filings is retained for a minimum of seven (7) years following the relevant filing date, in compliance with IRS and industry guidelines.

2. Other Client Data
We retain non-tax-related client data only for as long as it serves a meaningful purpose—whether that’s to maintain an active client relationship, support ongoing business operations, ensure legal or regulatory compliance, or resolve any potential issues. Should a client request deletion of their data, we will act on that request swiftly and responsibly, as long as the deletion is legally permissible and does not compromise compliance obligations. Our commitment is to protect your data and your trust—never retaining information longer than necessary.

3. Account Credentials
Account login credentials and related authentication data are securely deleted within 120 days after the termination of the client relationship. However, encrypted backups may be retained for up to seven (7) years for audit and recovery purposes.

Retention of Business Records and Administrative Data
Business Records are retained as long as necessary to support client services, business continuity, dispute resolution, or compliance requirements.
Administrative Data is kept for the duration of your account and may be retained longer where required to support legal obligations, operational needs, or service improvements.

  • General Overview

Updates to Our Privacy Policy
At Master's Ledger, we are committed to keeping you informed as our business, technology, and legal obligations evolve. As such, we may update this Privacy Policy periodically to reflect changes in our practices, compliance requirements, or service offerings. We reserve the right to modify this Policy at any time and without prior notice.

How We Notify You
If we make material changes in how we handle your personal information, we will communicate these updates through appropriate channels like. Notices on our website,In-app notifications or alerts within our services like email,Direct email communication to your registered contact.

We encourage you to review any updates carefully. By continuing to use our services after notice has been provided, you acknowledge and accept the updated terms. If you disagree with any changes, you may choose to discontinue your services with us as outlined in your service agreement.

Your Rights and Managing Your Privacy
Access and Updates
You have the right to request access to the personal information we hold about you, confirm its accuracy, and request corrections or deletions when appropriate. You may:
Update your account details by contacting your dedicated account manager or by emailing us at msledger7@gmail.com. Request information about the categories and specific data we maintain, or ask that inaccuracies be corrected.

All requests are processed in accordance with applicable Wisconsin and federal privacy laws, and we may verify your identity prior to fulfilling such requests.

Managing Communications
Marketing Emails: You may opt out of receiving promotional emails at any time by using the unsubscribe link in our communications. Please note that opting out of marketing does not affect important transactional or service-related messages.
SMS Communications: To stop receiving text messages, you may follow the opt-out instructions provided in the message (e.g., replying "STOP") or contact us directly. We may still use your mobile number for essential service alerts or security verification. We do not share your phone number with third parties for their marketing purposes.

Cookies and Tracking Preferences
You have control over how your data is used for tracking purposes:You may adjust cookie and tracking preferences using your browser settings.Our website uses third-party tools (such as analytics and advertising services) which may require you to opt out directly through their platforms, as explained in relevant sections of this Policy.
Please note that if you clear cookies, switch devices or browsers, or enable strict privacy settings, your preferences may need to be reconfigured.

Do Not Track Signals
At this time, our website does not respond to "Do Not Track" signals from browsers. However, we are continuously evaluating privacy enhancements to align with emerging standards and best practices.

Your Privacy Rights Under Law
While Wisconsin does not currently have a comprehensive privacy law like some other states, we uphold the highest standards in protecting your information. As part of our commitment, you have the following rights:
Transparency: To know what information we collect, how we use it, and with whom it is shared.
Access: To request access to the personal information we maintain about you.
Correction: To request corrections of inaccurate or incomplete data.
Deletion: To request the deletion of personal information, subject to legal retention requirements.
Non-Discrimination: We will never deny services, increase fees, or reduce service quality for clients who exercise their privacy rights.

Data Sharing and Use
We may share your information with trusted service providers, integration partners, or regulatory bodies only when necessary for:
Service delivery and business operations
Legal compliance and enforcement
Technology integration and system maintenance
We do not sell your personal information to any third parties for marketing or promotional purposes.

All data sharing is conducted with appropriate safeguards and in accordance with Wisconsin and federal law, as well as industry best practices.